The School
As Del Conte examines the situation, he also needs to consider the factors at Texas that could hinder any coach’s success. Mack Brown’s run at the turn of the century obscured the fact that Texas hasn’t been a year-in, year-out superpower for most of its history. Herman is only the third coach in the program’s history — Brown and Fred Akers are the others — to win 25 games in his first three years. And as great as Brown was from 1998-2009 (128-27), the Longhorns only won the Big 12 twice in the period.
For much of the program’s history, the problem has been one of alignment. Darrell Royal compared trying to unite the university’s various factions of administration, donors and football staffers to trying to put spilled BBs back in a box, and it could be argued that only he and Brown have done that — but unfortunately Brown couldn’t keep the BBs in the box.
To understand what great alignment does for a program, look north across the Red River to Oklahoma. From December 1998 to June 2017, that school had one president (David Boren), one athletic director (Joe Castiglione) and one head football coach (Bob Stoops). Boren and Stoops have since retired, but Boren was still in place when Castiglione tapped then-Oklahoma offensive coordinator Lincoln Riley to succeed Stoops. The alignment all the way up the chain has continued unabated. Since Stoops took over, the Sooners have won or shared the Big 12 title 13 times.
Meanwhile, Texas hasn’t been aligned since Brown began to falter in 2010. Athletic director DeLoss Dodds and president Bill Powers were busy pulling strings in conference realignment, and Dodds’ retirement in 2013 brought what might be the single most disastrous hire in Texas athletics history: Steve Patterson, who served a hellish 22-month tenure as athletic director beginning in November 2013. Patterson was supposed to streamline a bloated athletic department but only made it more dysfunctional.
Attorney Mike Perrin stepped in to steady the ship — he wound up firing Strong and hiring Herman — and Del Conte’s charge when he was hired in 2017 was to bring the Texas athletic department into the present. Since 2010, Texas has had three presidents (Powers, Greg Fenves, Jay Hartzell), four ADs (Dodds, Patterson, Perrin, Del Conte) and three head football coaches (Brown, Strong, Herman). That isn’t an environment conducive to alignment, and it should be cause to redirect some of the criticism leveled at Brown, Strong and Herman.
One of Del Conte’s biggest tasks has been combining the Texas men’s and women’s athletic departments, which were separate before his arrival. He also has had to raise money for football capital projects that Texas previously didn’t spend on despite frequently raking in more money than every other athletic program in the nation.
Since 2010, Oklahoma has spent about $235 million on football facilities. Clemson has spent about $165 million. Georgia has spent about $133 million. Texas has spent about $45 million. The current football facility was built in the late 1990s, and the only recent improvements have been a new locker room and a weight room renovation. Compare that to Oklahoma, which opened a 132,000 square-foot facility in 2017. Or compare it to Clemson, where the slide gets all the publicity, but the facility is far less ostentatious and far more functional in person.
Buildings don’t equal success, and they aren’t going to guarantee that the best recruits don’t go to Oklahoma or Alabama, but it makes sense that the school former AD Dodds once referred to as “The Joneses” should at least attempt to keep up with The Joneses. To that end, Del Conte has raised money for a $175 million project that will give the Longhorns essentially a new football facility prior to the 2021 season.
But who will sit in the new head coach’s office? Herman or someone else?
The Choice
One question is whether the runaway speculation about Herman’s job security has neutered his ability to recruit. The Longhorns lost a commitment in late October from top class of 2022 quarterback Quinn Ewers, who quickly flipped to Ohio State. That decision is tough to dispute. The last starting quarterback to leave Ohio State (Dwayne Haskins) was a first-rounder in 2019. The guy Haskins beat out in 2018 (Joe Burrow) transferred to LSU and became the No. 1 overall pick in 2020. Current Buckeyes QB Justin Fields is a likely first-rounder in 2021.
If Herman or any of the potential replacements were better at developing top draft picks, the decision might be easy. To compete for national titles, a program needs to consistently develop first-rounders. Texas hasn’t had a first-rounder since defensive tackle Malcom Brown went No. 32 to the Patriots in 2015. In same period, Alabama has produced 17 first-rounders. Clemson has produced 10. Georgia has produced eight. LSU has produced nine. Ohio State has produced 15. Oklahoma has produced five. That is how programs win consistently, and developing draft picks makes its own gravy by making programs more attractive to recruits.
The Longhorns’ best hope for a first-rounder this year is offensive tackle Sam Cosmi, who opted out of the team’s final two games last week. One selection probably wouldn’t get the Longhorns’ class of 2022 recruiting jump-started, but it would offer some positive momentum. Winning in 2021 would help as well. Much of the in-person evaluation that would have been done for the class of 2022 would have taken place at camps this past summer. If — and that remains a key word — coaches can go on the road and conduct camps in 2021, schools situated near large numbers of quality recruits likely will have an advantage if the world hasn’t returned completely to normal. So Texas should be in better position with nearby players. That could help Herman or someone else.
Del Conte also will need to decide how to handle some thorny issues going forward.
The situation involving alma mater “The Eyes of Texas” has calmed down, but it will need to be addressed. The team traditionally stays on the field after games to sing the alma mater, but during the summer a group of athletes — in response to social justice demonstrations across the country — asked the school to replace the song with a tune that didn’t have “racial undertones.” The group also asked that athletes no longer be required to sing the song. At issue is the song’s history. The phrase “the eyes of Texas” was coined by former Texas president William Prather, who was paraphrasing Robert E. Lee, who used the phrase “the eyes of The South are upon you” while president of Prather’s alma mater William & Mary. The song debuted at a minstrel show in 1903. Minstrel shows of the period frequently featured performances by people in blackface.
The edict from the administration was that no one would be forced to sing the song, but teams would be expected to stand respectfully while it is played. Controversy erupted after the loss to Oklahoma when a fan photo of quarterback Sam Ehlinger standing nearly alone as the band played The Eyes of Texas went viral. What the photo didn’t show was that the playing of the song took place nearly 10 minutes after the game had ended because of the presentation of the Golden Hat to the Sooners. That image produced a narrative that Herman had allowed his players to disrespect the song, which many alums — and importantly many donors — consider a cherished tradition.
This placed Herman in a no-win situation. He could have lost the locker room with a hardline stance on the song, and he already faced recruiting repercussions with opposing coaches asking recruits if they wanted to go to a school that would force them to stand for a song they considered racist. Meanwhile, anything but full support for the song angered some influential donors. Two groups had diametrically opposite opinions on the issue, and there simply was no way for Herman to thread the needle.
Del Conte needs to protect his coaches on this front. Whether he keeps Herman or seeks a different coach, he needs to formulate a plan for how the Longhorns will handle the song in 2021 and get out in front of the issue. If Texas makes a change, candidates will want to know how Del Conte intends to defuse this potential bomb. If Texas keeps Herman, he can’t be the face of any decision lest it harm recruiting more than rampant unchecked speculation about Meyer did.
Herman might still be able to help himself here. This has been a trying year, and all this talk of replacing him should leave him humbled. Maybe he could offer some assurances that he’ll be more pleasant to work with going forward. Sure, he can make $15 million if he gets fired. But he can make more than $20 million and potentially quite a bit more if he keeps his job.
When Auburn’s president and athletic director flew to meet with Louisville’s Bobby Petrino while Tommy Tuberville was still the Tigers’ coach in 2003, Tuberville survived the coup attempt, went 12-0 the next season and remained Auburn’s coach until the end of the 2008 season, when he got fired and collected a fat buyout. Herman knows all the stats that were rattled off earlier in this column. He can make a strong case that he’s the safer gamble. And if Herman can turn some of these close losses into wins next season, he could snatch all the leverage. Then he could either graciously take more money or strap the Longhorns over a barrel and laugh as the dollar figures rise.
Del Conte has to decide how he wants to place his bet. Does he wager less money that a coach who hasn’t quite met expectations will finally meet them? Or does he spend lavishly with the hope that a good-but-not-spectacular pool of candidates can produce the coach who finally can get all those damn BBs back in the box?
Herman has a little more time to convince Del Conte to take Option A. And as long as he doesn’t lose to Kansas, he might have a chance.
(if we can find someone to buy)
