I will say this, As long as I've been a Hornfan and my family members have been LONGHORN ALUMNS, 9 out of 10 of my friends and family members have NO IDEA WHAT HORNFANS IS.
In other words, as intense and important as Hornfans is to me, it is a very popular NICHE market that doesn't even touch 1 OUT of 50 people that are LONGHORN ALUMNI in my family. I love it, but I don't know anyone else in my circle of family and friends that even knows about it.
So, BUFF FANS, please refrain from making sweeping judgements about UT, Longhorn Fans and Texas as a whole that over 99% of the population of Austin, no less Texas, who can't even ID Darrel Scott if they saw him on TV with a descript under his pic.
Sorry but it's true. After almost 40 years of living in Austin and my family having been here since the early 1900's, I only know 1 family member who knows who Hornfans is. And I've been a major proponent of the site.