simply ask yourself the question of how many movies do you watch now and how many do you think you would watch if they were more readily available.
If you watch 5 or more movies a month or would, I think it's worth it. No need to have any in the mail nor to put them there. Just click what you want and voila, there it is.
I don't watch all that many movies in a month, depending on the month, but if and when I get what you are getting I may. There are lots I have to catch up on.
Netflix, for us, is one of the best deals going. We stream a movie 3-4 times a week so the value is definitely there. I wish there were more titles available for streaming, but there's still a lot to choose from. We've seen some really great films we had never heard of because you have the freedom to experiment: Load up your queue and start watching - if you don't like something, stop it and start another one.
If Netflix doubled my monthly price to $20 I wouldn't blink.
Let me know how you stream 1080p movies via the internet with a 30$ internet connection so they can shine on my 58 inch inch plasma and then your comment will mean something. Otherwise Ill download the movie and store it on 1TB drives which now cost 50$ and Ill play those on my TV. Id be interested in your solution because I honestly would love to do something different. I think your barking at the wrong type of person with whatever your agenda is.